POS & sales workflows
Connect in-store sales, product information and customer records with the systems behind your business. Scope devices, payment-provider interfaces, refunds and receipt workflows around how your team sells.
FULL-STACK DEVELOPMENT / AUCKLAND & NEW ZEALAND
Solve the bottleneck.
Connect the business.
Your business runs on more than a website. Defen Digital designs, develops and integrates the systems behind sales, orders, customers and everyday operations.
Discuss your business problem →Explore a connected business
POS & sales workflows
Connect a sale with order processing, stock checks and customer records.
- Sale captured
- Order workflow
- Stock check
- Customer record
BUSINESS SOLUTIONS / FIND YOUR WORKFLOW
Find the part of the business you need to connect.
POS
POS & in-store systems
Explore the bottlenecks, capabilities and a first phase →
OMSOrder & inventory systems
Explore the bottlenecks, capabilities and a first phase →
CRMCRM & customer workflows
Explore the bottlenecks, capabilities and a first phase →
APISystem integration & automation
Explore the bottlenecks, capabilities and a first phase →
BUSINESS FIRST
Start with what is getting in the way.
Repeated data entry, disconnected sales channels, inconsistent stock, missed follow-ups or limited visibility can hold a business back. We trace the process with your team, agree what needs to change and develop a solution around those priorities.
Less repeated manual workClearer order and customer workflowsConsistent data across teamsBetter visibility for decisions
ONE SOLUTION, THE MODULES YOU NEED
Build across the whole business.
Start with one priority or connect several processes. The modules, rules and integrations are defined for your business rather than assumed to fit a standard package.
Order processing & fulfilment
Bring orders into a clear workflow: validation, status changes, allocation, dispatch and returns. Define permissions and exception handling so your team knows what needs attention.
CRM & customer management
Organise customer profiles, enquiries, sales opportunities, follow-up tasks and service history. Give the right team members access to the information they need.
Inventory & B2B operations
Develop stock visibility, purchasing workflows, trade-account ordering, agreed pricing and approval steps. Connect these with your sales and order systems where the project requires it.
Internal tools & business back office
Build staff portals, dashboards, approval workflows and role-based administration. Replace scattered spreadsheets with tools designed for your actual business process.
Web, commerce & customer portals
Create the customer-facing part of the same solution: websites, online stores, account areas and enquiry journeys connected to the operations behind them.
CONNECT WHAT YOU ALREADY USE
System integration & workflow automation.
Keep useful existing tools and build the missing connections. We assess available APIs, access permissions and data formats, then scope integrations for accounting, payments, fulfilment, customer communication or other business platforms.
Full-stack delivery
Customer and staff interfaces, application logic, APIs, databases and administration tools developed as one coordinated solution.
Reliable workflows
Agree triggers, data ownership, validation, error handling and audit needs. Give your team a way to see and resolve exceptions.
Useful business reporting
Bring agreed operational data into dashboards and reports so you can see order progress, workload and the measures that matter to your business.
Access & ongoing operations
Define roles, environments, backup needs, monitoring and support as part of the project. Integration feasibility depends on the capabilities and access offered by each platform.
AN EXAMPLE, NOT A FIXED PACKAGE
From a sale to a shared view of the business.
An illustrative retail or wholesale workflow. Your actual steps, integrations and approval rules are agreed during discovery.
- 01POS, online store
or B2B order - 02Order validation
& processing - 03Stock checks
& fulfilment - 04Customer records
& follow-up - 05Status visibility
& reporting
A PRACTICAL DELIVERY PATH
From discovery to daily use.
Understand the pain point
Map the current process, users, tools and data. Identify the first useful improvement and how progress will be assessed.
Agree the scope
Specify workflows, modules, integrations, responsibilities, fees and milestones. Review a prototype or proposed approach before the larger build.
Check the real work
Develop the solution and test agreed workflows, permissions and failure cases with your team. Plan any data migration and rollout steps.
Put it into practice
Roll out in agreed stages, provide handover and training, and set out maintenance and support. Prioritise further improvements as the business evolves.
Common questions
Can we start with one process?
Yes. Order processing, CRM follow-up or a single integration can be a useful first phase. We agree the boundaries and leave room for future modules.
Do we need to replace every existing system?
We first assess what already works. The solution may connect existing tools, add a custom module or replace a process where that is the practical choice.
Is this a ready-made POS or CRM product?
These are development and integration capabilities. We scope the solution around your requirements; this page does not describe a fixed off-the-shelf package.
Can you build software for wholesalers and distributors?
Yes, software requirements can include trade ordering, inventory visibility, pricing, approvals and integrations. Physical brand representation, distribution and supply chain operations are handled by E2 Trading.
TELL US WHERE THE WORK GETS STUCK
Bring the problem.
We will help shape the solution.
Share your current systems, users, repeated tasks and the outcome you want to achieve. You do not need a finished technical specification to start the conversation.